For Immediate Release:

Enzymatic Therapy, Inc. Wins First Place in 2009 Vity Awards

Two Enzymatic Therapy® products, Hot Plants® and Petadolex®, win high praise from retailers and Vitamin Retailer Magazine. Stand-out marketing materials are also first place winners.

GREEN BAY, WI, APRIL 28, 2009 – Enzymatic Therapy, Inc., the manufacturer and marketer of branded natural medicines has recently been awarded first place in several categories of the Vity Awards from Vitamin Retailer Magazine.

These annual awards honor the industry’s best-selling products, based on a nationwide survey of Vitamin Retailer readers in 64 categories. The awards represent the results of a random sampling of thousands of retailers who voted for top-selling products with the best sales and merchandising support. Vitamin Retailer caters exclusively to the dietary supplement and natural products industry. The awards will be listed in the June 2009 issue.

The winning products are unique to Enzymatic Therapy and include:

• Hot Plants for Him and Hot Plants for Her sexual enhancement formulas, co-developed with renowned Medicine Hunter Chris Kilham. These targeted formulas combine 10 libido-enhancing botanicals.^† This is a 2nd win for Hot Plants, which also placed first in 2007.
• Neurologist-recommended Petadolex supplement contains a better butterbur extract to support healthy blood vessel tone as well as normal blood flow in the brain.^† The exclusive, patented processing used to create Petadolex removes toxins naturally present in butterbur, making it the only safe form available.^†
• The company also tied for first place for two of its shelf-talkers that educate consumers on product benefits.

"We are very proud of our first place Vity awards,” said Matt Schueller, Senior Vice President of Marketing, “It’s very significant that the voters are the actual retailers who sell our products. It means we’re truly partnering with our retailers and delivering what they need to help consumers find What Better Feels Like^®.”