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The Truth Behind Vitamin D

Staying fit means tending to your body’s framework, and the most well-known benefit of vitamin D is its role in supporting bone health.

That’s because vitamin D supports calcium (and phosphorus) absorption through the intestinal tract, and reducing the excretion of calcium through the kidneys.† Remember, calcium is the number one mineral in the body, primarily in the bones. And since bones are alive and ever in need of nutrients, it’s important that calcium gets where it’s most required. Vitamin D intake seems to make a big difference – many clinical trials have demonstrated the benefits of vitamin D to support bone strength and density.

Vitamin D & Calcium – the perfect mix.

Or, more accurately, mix your vitamin D intake with a mix of calcium.

Oh yeah, you don’t want to forget your calcium – and this applies to men as well. If you’re already eating or drinking calcium-rich foods, that’s good. But if you want to boost your calcium intake with a supplement, consider our Calcium with Magnesium, Phosphorus & Vitamin D.

Of course, not everyone absorbs calcium the same way. Because of this, we’ve included three types in this calcium supplement to maximize the benefits to support healthy bone development. The other ingredients, magnesium, phosphorus, and vitamin D, support the calcium blend.

  • Magnesium intake is associated with bone health and may produce an alkaline environment, reducing calcium excretion and thus improving bone density.†
  • Calcium with phosphorus is up to five times better absorbed than other forms of calcium.
  • Vitamin D plays a major role in calcium absorption and works in the kidneys to help reabsorb calcium that otherwise would be excreted.

This supplement is formulated with balance in mind: the amount of calcium and phosphorus work as a team to absorb better and go to work.† And, as an added bonus, remember that calcium isn’t just necessary for healthy bones – it’s also required for healthy blood circulation, nerve impulse transmission, muscle contractions and cell metabolism.

The Sun and Vitamin D

So you probably figure you’re getting enough sun and with it, vitamin D, to suit you just fine. But is that really true? Recent studies have questioned whether long-standing vitamin D recommendations are in need of a tune-up. In any case, unless your daily work takes you outdoors a lot, a bit of the old “sunshine vitamin” may be in order, even in the summer. During the sunny months of summer, it can seem downright counterintuitive to think about the sunshine vitamin. But being smart about bone health can make a difference where it counts – on the inside.

Published January 18, 2011
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